Celestial Curves is an innovative exhibit highlighting the pivotal role of women in space exploration. Our team, comprised of four skilled female designers, endeavored to craft a comprehensive brand identity for the exhibit, a website, and 3D exhibit model.

Our brand identity focused on three key attributes – education, inspiration, and femininity. We adopted a restrained color palette of Viva Magenta and silver, supplemented with black and white. Photo treatments utilized a striking magenta and black duotone effect. The logo design features a prominent graphical element – a curve that reflects the flexibility and adaptability of women. These elements can be tailored to suit the various exhibit, print, and digital spaces.

Our team also created additional marketing assets and merchandise to supplement the exhibit’s offerings, such as print and digital tickets, staff and participant lanyards, inspiring posters, and t-shirts for both staff and visitors.